My 14-year-old daughter said she feels like we’re living in a book but don’t know we’re living in a book. I feel like we’re living in a movie and somebody pressed “pause.” I can only say that because my husband, three teens, two dogs, and myself are safely “sheltering at home.” But all we have […]
The truth about why you’re not getting backlinks
The reason you’re not getting backlinks is because professional content strategists and content creators know all the same tricks and can spot them a mile away.
How to update your old blog posts with a modern makeover
Repurposing old content is an important part of content strategy. But there’s more to it than turning a post into a slideshare. Find out how to update your old blog posts by adding new information and applying current best practices, like keywords, metadata, and even cultural references.
Content marketing best practices: The things you think are true
Content marketing best practices are great for expanding your skills and staying on top of your game. But not everyone can afford them. And, even if you can, they may not be a good fit. When it comes to content marketing, do the best you can with what you have.