The content marketplace used to be simple: Writers proved their value through clips and bylines. Today, however, a lot of online content is either ghostwritten or published without a byline at all. This article offers advice to professionals on both sides of the equation — writers, editors, content managers, etc. — on how to navigate the content marketplace in a world without bylines.
Content marketing: Should small businesses even bother?
My three kids are close in age. As in really close — all three were born in under three years, and the younger two are only 11 months apart. I still remember how overwhelmed I felt with a newborn, an unsteady walker, and a very stubborn toddler. Forget teaching my babies to sign; I was too busy changing […]