Long time, no post
COVID combined with three teenagers in three different high schools has been consuming a huge chunk of my days, and, since I didn’t want to slack off on my clients, I slacked off on marketing myself.
However, I’m still in business and still working on select projects. I give top priority to phone consultations — sort of a “teaching you to fish rather than fishing for you” arrangement. But I’m always up for the right project, so please get in touch if you think I can help you!
It seems funny to me that, with the tons of content being published every day, people still ask whether ghostwriting is ethical. Otherwise, who’s writing all this stuff? But let’s take a fresh look.
My article on the nDash blog cuts through theory to focus on the main things content marketers can do right now to begin their journey toward GDPR compliance.
Content marketing best practices are great for expanding your skills and staying on top of your game. But not everyone can afford them. And, even if you can, they may not be a good fit. When it comes to content marketing, do the best you can with what you have.
If you’ve been using gated content and content downloads to build your email list, you’re not alone. It’s a long-standing best practice of content marketing. But the GDPR is about to change that. Here’s what you need to know about growing your email list in a GDPR world.
Storytelling is a powerful form of content marketing. But most of the best practices are aimed at brands that already have a loyal following. This article describes how you can effectively use storytelling in your content marketing even if you’re an SMB or a solopreneur.
Is your web content turning you into an unknowing criminal? The internet isn’t the unexplored, largely unregulated frontier it was just a few years ago. As it becomes increasingly enmeshed in every detail of our lives, government bodies around the globe are passing legislation to regulate it. And what you…
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