Everyone wants to sound smart, and most people know that proper grammar plays a big role. What’s ironic (and, yes, this really is ironic!) is when people try so hard to use what they think is good grammar that they’re actually using bad grammar. Here are some of the worst offenses: “I feel so […]
Archives for February 2014
Irony vs. coincidence, and why O. Henry had it right
Not only does your content need to deliver value; it needs to be credible. One of the quickest ways to lose credibility is poor writing. And one of the biggest offenders is the word “irony.” If you use that word in your content marketing, there’s a good chance you’re doing it wrong.
Why your customer survey may be useless (updated 2019)
[et_pb_section fb_built=”1″ _builder_version=”3.22″ fb_built=”1″ _i=”0″ _address=”0″][et_pb_row _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” _i=”0″ _address=”0.0″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” _i=”0″ _address=”0.0.0″ custom_padding__hover=”|||”][et_pb_text _builder_version=”3.29.3″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” custom_margin=”|||0.5px|false|false” _i=”0″ _address=”0.0.0.0″ custom_padding__hover_enabled=”on|desktop”] You know you’re a good writer. You’ve written blog posts on all kinds of topics, racking up tons of views. You’ve written articles that break down complex information so […]
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